Explore One of Our Influencer Packaging Projects: Primark x Josh Denzel

As the world of technology continues to expand rapidly, social media marketing and influencer marketing evolve alongside it, especially when it comes to acquiring attention for new product launches and collaborations. Recently, at Magellan, we had the chance to contribute to this trend by designing influencer boxes for Primark's partnership with Josh Denzel, which aimed to promote an NBA-inspired clothing line.

1. Large Branding Area: These four board case and tray video boxes, with internal dimensions of 400x300x160mm, provide ample space for showcasing Primark's logo and prominently highlighting their collaboration with Josh Denzel on the NBA-inspired collection. This ensures they make a striking impression when featured on social media.

2. Captivating Aesthetic: In alignment with the collection's NBA theme, the influencer packaging features a basketball-inspired material in a sleek black design, finished with foiling and embossing techniques. Underlining the attention to detail in this project to attract a broad audience.

3. Visual Story Telling: Incorporating 10" IPS screens with high-definition sound and vibrant full colour enhances an immersive and interactive experience, showcasing Josh's designed collection and leaving a memorable impact.

4. Luxury Elements: Each box is equipped with a black side ribbon to keep it open during the unveiling of the collaboration items, along with play/pause and volume control buttons for convenience. These thoughtful details are designed with the recipients in mind, perfectly complementing the collection.

5. Effortless Auto-Play: Enhancing the element of surprise, the pre-loaded video content begins to play automatically upon opening the influencer box. 

For a deeper dive into this premium packaging project, check out the complete case study here!

At Magellan, we're eager to understand your vision and determine how we can make it a reality. Don't hesitate to contact us to discover the vast potential of our bespoke luxury influencer video boxes.